Two years ago, just before my 40th birthday, I realized that to be happy and healthy, my life needed to change. In this open letter, I have recorded some insights that I have gained over the past two years, trying to change my life by building a business to give me freedom, while being mum, wife, daughter, sister, friend and everything else I am.
Video is the best way to connect with your audience on an emotional level, at scale. In this post, I am going to show you how to plan your videos for success.
First of all, let me introduce you to a magical tool that can help you get super focused on the most important elements of creating a successful video… the Video Creative Brief… otherwise known as the Video Brief.